Enter the Fuel War.
In a famous scene from his movie “Enter the Dragon,” Bruce Lee’s character confronts a bully that wants to challenge him to a fight.
The bully asks Bruce about his style and shows off his speed and power.
Bruce then replies that fighting on the boat would not give them enough space and suggests the beach on an island not far away.
The bully then gets into the boat to do this and then Bruce releases the rope holding the boat and leaves the bully trailing in the boat’s wake and getting a good wetting from the waves.
This is the Art of Fighting without Fighting.
This is the strategy the SA FUEL WAR is employing.
P.I.E – Peaceful. Intelligent. Effective.
These are the words this strategy lives by.
Peaceful – we will not ask nor put anyone in harm’s way. We will not give our enemy any chance to utilise force against us for any reason.
Intelligent – Identifying the enemy’s weakness and attacking it to the point of collapse.
Effective – using personal digital channels to communicate and rally our army.
Easy as P.I.E.
Attack the Enemy’s perception.
If your enemy perceives that the force you are bringing against them is too much for them to defend, it would not make sense for them to engage in battle.
Likewise, if we present an army with the power to deliver this strategy upon our enemy, they will surrender before ‘a shot is fired.’
This is the ultimate goal – to subdue the enemy without fighting.
If our enemy realises the losses they would suffer if we do launch an offensive – even a minor one, they will move with haste to defuse the attack and pre-emptively mitigate potental losses.
This is why we must have a great force BEFORE we launch any offensive.
This is WHY we need all of our soldiers to spread our call, rally allies and grow this army so that we can win this without fighting.